Electrosonic’s Robert Simpson Joins Panel at the Creative Services Summit Hosted by the British Business Embassy

Bob Simpson at the Creative Services Summit

Electrosonic Founder Director Robert Simpson joined a panel discussion at the Creative Services Summit held on 30 July 2012 at Lancaster House. This forum was one of 17 global business summits being hosted by the British Business Embassy during the six weeks of the Olympic Games. Run by UK Trade & Investment, these summits are regarded as the largest set of trade and investment events ever held in England, and allow business leaders and policymakers from the UK and around the world exchange ideas, discuss economic challenges and develop partnerships for growth.

The Creative Services Summit in particular addressed collective challenges and new partnerships for growth in advertising, media, design and architecture. The forum also showcased the UK creative services industry and highlighted its expertise and experience. The morning sessions included contributions from Lord Richard Rogers, Sir Martin Sorrell, Angela Brady (President of the RIBA), Sir Jonathan Ive (head of design at Apple), Thomas Heatherwick (designer of the UK Pavilion at EXPO 2010 and also of the Olympic Cauldron) and other leaders in the field.

The afternoon session was organized for UKTI by TiLE, and was moderated by Ray Hole (Managing Director of Ray Hole Architects). After a background introduction “Experience adds economic value” by David Camp (Principal of AECOM), each of the panel members gave a six-minute talk and then answered questions from the audience. Robert Simpson spoke about his career, his influences, his present role, and how to make a difference in the continued growth of the attractions industry.

The other panel members were:

Professor Martin Roth, Director, Victoria & Albert Museum (V&A)
Eric R Kuhne, Owner and Founder of CivicArts/Eric R Kuhne & Associates
Dr Miranda Stevenson, Executive Director, British & Irish Association of Zoos & Aquariums (BIAZA)
Juliana Delaney, Managing Director, Continuum Group

Watch the entire Creative Service Summit Panel Session and Robert Simpson's Introductory Presentation

For more information, please visit the The British Business Embassy and TiLE