Kuwait Mall

Family Entertainment Centre Sets the Mood for a Fun Shopping Experience 

Overview

The Family Entertainment Centre at the 360 Mall in Kuwait offers top-of-the-line rides, the latest video games and skills tests for the entire family. Electrosonic designed, supplied, installed and programmed extensive LED lighting, digital signage, video projection, special effects, audio and show control for the new complex. The centre was created by the Tamdeen Entertainment Company and designed by Concept i Design, to the highest international standards of world-class leisure venues.

Highlight

Special effects lighting including, 5000 LED "pucks" attached to plexiglass panels, and 3500 strands of colour changing fibre optics incorporated into chandeliers, together with video displays, create a dynamic environment.

Technology

  • 7.68m x 4.8m LED videowall
  • Gesture controlled video displays
  • Fibre optic "chandeliers"

Challenge

The practical challenge was to ensure appropriate resources to complete the project in Kuwait. Longlife and low cost of ownership were key factors in the equipment selection. A creative challenge involved helping realise displays and environments to appeal to people of all ages and interests.

 

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Solution

Electrosonic's work on the project spanned 18 months and covered installations in the "Infunity" area, the "Bowl Room" and the "Freeze Club". Electrosonic's experienced design, engineering and installation teams are used to working in diverse locations, but took advantage of local resource 'aDawliah' to provide additional labour and support. To ensure low cost of ownership, Electrosonic used both high and low resolution LED video displays, and LED base lighting fixtures. Visitor interaction is encouraged by the installation of gesture activated displays, visitor operated lighting effects and in areas with localised audio the ability for visitors to plug in their own personal player. Smoke, snow and strobe lighting effects are provided for the roller coaster ride.

Impact

The Family Entertainment Centre at the 360 Mall uses lighting and AV technology to encourage participation and create memorable experiences for visitors. The technology helps the mall to boost repeat visits and attract new audiences.

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