What makes a great world expo experience?
World Expo moves to Osaka, Japan in 2025. This global event will attract millions of visitors. So, what makes a great Expo experience for exhibitors and visitors?
World Expo moves to Osaka, Japan in 2025. This global event will attract millions of visitors. So, what makes a great Expo experience for exhibitors and visitors?
Wi-Fi 7 is the latest stage in the evolution of Wi-Fi standards. It meets increasing demands for improved speed, reliability, bandwidth, latency and data transfer capability in immersive...
Experiential technology is an essential medium for delivering a client's vision in attractions and museum spaces. Collaboration between experience, creative content, exhibit and technical system...
2023 has seen some exciting developments in the way experiential technology is reshaping the guest experience. Electrosonic collaborates with partners to demonstrate the benefits of investing in new...
Spatial computing is a term that has gained a higher profile since Apple introduced its Vision Pro augmented reality headset with the phrase “Welcome to the era of spatial computing”. But what is...
Modern, tech-savvy travelers expect airports to provide a seamless, consistent welcoming experience from arrival to boarding and terminal departure. Experiential technology in airport terminals has...
As transportation operators invest in new or upgraded facilities to enhance passenger experience, they are also seeking new ways to increase revenue and achieve an improved return on their...
Maurizio Capuzzo, Electrosonic’s Chief Marketing Officer, fuses the science of data with the art of visual and verbal communication to explain how technology adds value and helps foster innovation. Maurizio writes from a wealth of experience, holding leadership roles in global technology companies as well as possessing a deep understanding of how technology contributes to business growth.
In every venue, museum, attraction, and spectacle, the guest experience is where everything starts. The expectations of those guests have changed dramatically for many reasons—the pandemic, the...
The furious pace of attractions technology enables you to do so many new things. Upgrading your theme park experiences with the latest audiovisual (AV) innovations and technology could save you money...
Capturing stories is a large part of the work we do on experiential design projects. Each place has a unique narrative, delivered to guests in innovative ways. With every installation comes the...
The Pro AV world is constantly evolving with new trends and technology. As a result, creating next-level immersive experiences requires the industry to innovate and adapt. In looking at the future of...
The retail environment has undergone dramatic changes over the past few decades. From simple store merchandising to grand-scale experiential technology usage, the shopping experience evolved its way...
Whenever the AI component seeps into technology conversations, it can elicit both intrigue and exasperation. The long list of what AI can or should be able to do by this point can be overwhelming or...
Attractions are becoming bigger and bolder. The rush of adrenaline is simply not enough to engage visitors. They have higher expectations for experiences, and much of this is driven by technology. An...
Consumers have high expectations regarding experiences when visiting location-based entertainment venues. From theme parks to museums to resorts, guests demand more compelling interactions in these...
The Asian themed entertainment and leisure market – particularly in China – is experiencing rapid expansion. Prior to the pandemic, 2019 saw OCT Parks China, a Chinese theme park group, leapfrog...
Briefing centers focus on experience. With technology, innovation, and creativity, these spaces bring a brand or product alive to guests. Excitement and engagement drive the briefing center...
Particularly as the world moves on from an era unlike any we’ve ever seen, visitors to leisure, entertainment and themed entertainment experiences will have higher expectations for how they’re...
The themed entertainment industry is one that knows how to leverage cutting-edge technology to deliver memorable experiences – but it didn’t reach its current heights without the willingness to take...
There’s no denying it – 2020 has brought one of the greatest, if not the single greatest, challenges the themed entertainment and leisure industries have ever faced. From juggernauts like Universal...
Themed entertainment spaces and theme parks offer some of the most exciting, immersive and narrative experiences in the world – once visitors can get to them. Line management and queueing solutions...
The dark ride, which offers guests a unique experience and immerses them in a world much larger than the space they’re actually in through the use of technology, lighting, audio and more, may seem...
The theme park and themed entertainment industry has been a model of technological innovation in recent years. Themed entertainment uses technology to enhance and support narrative and immerse...
Theme parks are the epitome of fun and nostalgia. From your first experiences as a child to taking your own children and experiencing the magic of themed entertainment into your golden years, theme...
As 2020 continues to bring new challenges for the theme park and attractions industry, it’s time to focus on a realistic view of the industry and what lies ahead. The ripple effects of COVID-19 are...
The AV Awards annually recognize the “outstanding achievements of individuals, companies, projects and technology across the AV, events and production sectors” – and three Electrosonic projects have...
As the global pandemic shows signs of easing, theme parks and other leisure facilities around the world are beginning to reopen, although on a limited scale. However, this doesn’t mean that it’s time...
The award-winning Europa-Park is the largest theme park in Germany, and one of the most popular theme park resorts in Europe. Since 2014, Europa-Park has been named the world's best amusement park by...
It’s no secret where the current heart of the Middle East’s entertainment and attractions industry lies – Dubai, the most populous city in the United Arab Emirates with more than three million people...
Saudi Arabia’s General Entertainment Authority (GEA), which is responsible for the development and regulation of the Kingdom’s entertainment sector, has led the drive towards supporting the...
For the past decade or more, 2020 has been the year that many analysts have predicted for next generation offerings. With this in mind, we are going to spend the next few weeks looking at how...
Each time we hit a new decade, it is always fun and often rewarding to take a look in the rearview mirror to see how the company has progressed. The past 10 years represent a decade of significant...
Do you have a project on the horizon? Is your goal to captivate your audience? In the spirit of the holidays, we have created a wish list of the qualities a company should consider when selecting an...
Over the last ten years, Electrosonic has had the opportunity to work on a wide array of projects. Projects that stretch across global borders, serving numerous industries and leveraging a wide array...
Customer expectations are at an all-time high at a time when the digital realm has provided consumers have significantly more choices and added control. As a result, consumers are actively seeking...
Being able to conquer the biggest, most complex audiovisual (AV) projects requires expertise that comes from dealing with diverse experiences. The type of diverse experiences that only happen when a...
Brand extension is a goal for any themed environment. After all, extension allows a theme park operator to build a thriving community within the existing ecosystem. Within a themed environment an...
We live in a technology driven world. In fact, most of your guests have a supercomputer in their pocket capable of seamlessly connecting them to a never-ending world of information and opportunities.
When a theme park undergoes an expansion project, the sky should be the limit. Unfortunately, theme parks can quickly consume large parcels of land. This is especially true when a park starts to...
The best route to success is to meet customer demands. And, today’s consumers understand what they want, far more so than previous generations. More importantly, they are far more vocal about it – if...
Brands are more important today than ever before. Why? Today’s consumer likes to relate to a brand – it is part of the experience they desire. This is true whether they are buying a product or...
Nostalgia has its place even with the Millennial crowd. There is something comforting about a known experience. It helps the guest even temporarily relive cherished childhood memories. That is the...
Entertainment has a meaningful role in today’s growing experience economy. Simply put, consumers crave experiences. And when it comes to entertainment, they are looking for something that is better...
There is a lot of excitement at IAAPA, and without a plan the entire experience can quickly become overwhelming. Sensory overload is always a real possibility! Having participated in these events for...
As the attraction industry’s biggest expo, IAAPA is always a great opportunity to shine a spotlight on what we have done over the past year, as well as a time to meet with existing and prospective...
Oil and gas fields are constantly evolving. And in many instances, they have become technologically advanced environments – even when they are located in some of the world’s most remote and...
Control rooms have long played a meaningful role in helping Energy and Utility organizations keep a watchful eye on key mission critical assets in the field. However, the control rooms powering...
Electrosonic is exhibiting at the IAAPA Expo Europe 2019 in Paris next week. Hosted by the International Association of Amusement Parks and Attractions, this combined industry conference and...
Much like the Oscars for the motion picture industry, the annual AV Awards is in place to recognize the most phenomenal audiovisual (AV) deployments around the world as well as the organizations...
When properly leveraged, audiovisual (AV) technology is at the core of most highly effective collaboration and communications efforts in today’s digital world. After all, AV technology has the...
Zoos and aquariums have an intriguing capability to attract guests of all ages. One of the reasons for the lasting appeal is their unique ability to offer guests the opportunity to at least...
Revitalizing the control room environment is a great way for oil and gas businesses with a host of remote offshore operations to truly capitalize on improved communications and networking...
Control rooms have long been mission-critical environments, especially within the oil and gas industries. These systems play an essential role in maximizing operational efficiency, reducing risk,...
Technology touches all industries. And when organizations embrace what technology has to offer, the opportunity exists to excel. This is exactly what is happening at the Future Oil & Gas conference...
The relationship between technological innovation, audiovisual technology, and the theme park is nothing new.
It’s easy to get drawn in by all the elaborate exhibits that the largest museums (admitted blessed with deep pocket donors) unveil. After all, they embrace the challenge of creating immersive...
While much of the magic in Vegas has a lot to do with smoke, mirrors and illusion, the technology that was on display Electrosonic’s first Fusion Lite event was all about possibilities.
Guests have high expectations when visiting a theme park. Being able to ultimately deliver the wow factor is a pivotal component to theme park success. Of course, maintaining the momentum over time...
More and more top brands are moving towards offering an Executive Briefing Center (EBC). An EBC is an innovative center powered by technology, which allows a company to demonstrate its products and...
For organizations to thrive within the new digital economy, innovation needs to be at the core. The better an organization is at fostering a truly collaborative environment, the higher the likelihood...
There is a reason why a visit to certain businesses or attractions can stand out. In many instances, it’s because of a strategic decision to utilize audio and video technologies to attract attention...
There’s a lot of talk these days about the progressive corporation’s efforts to make the office space more employee-friendly, more home-like. The goal is to help employees not only be more efficient...
At first glance, an operational control room appears very different from an experiential environment like you’d see in a museum or theme park. You may be inclined to choose an AV design engineering...
There is a reason why the leading themed entertainment continues to draw large crowds and enjoy healthy growth numbers. Theme parks understand – and ultimately deliver – on the consumer’s growing...
We talk a lot about the importance of delivering an immersive experience with every AV deployment. Whether we are working with an entertainment destination or a corporation, we are always looking for...
As companies face growing competition in increasingly noisy markets, catching and holding a customers’ attention becomes more challenging. One way companies are looking to differentiate themselves is...
The concept that technology is disruptive is yielding to a new interpretation. Technology is transformative--it has become so integrated into the consumer’s daily life that it now plays a pivotal...