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Being able to conquer the biggest, most complex audiovisual (AV) projects requires expertise that comes from dealing with diverse experiences. The type of diverse experiences that only happen when a partner works across numerous geographies.
Simply put, there are significant advantages to working with an organization that can seamless scale its abilities to meet a project’s demands. This is something that requires a unique mix of experience, expertise and understanding.
Not only do different geographies have differing cultures that providers need to understand, they also come with an array of unique expectations. As a result, designing and building AV projects in various geographic regions creates an unparalleled opportunity to gain different perspectives. This often leads to finding new ways to utilize technology creatively to accomplish goals and overcome challenges.
Not everyone has the same views. Being open to different perspectives creates opportunities to look at projects in exciting new ways. In many ways, having the distinctive ability to work on a diverse mix of large and small projects is like always having a blank canvas available to create new masterpieces. This is true whether the provider is working on a museum, theme park or a corporate deployment.
When focused on regularly overcoming obstacles – regardless of the reason – the opportunity presents itself to distinctively embrace existing technology offerings. For instance, looking at new ways to utilize projection technologies, leveraging new approaches to create sound or even thinking outside the box when positioning the latest display technologies. Perhaps, utilizing cameras in ways that go beyond providing security to ultimately help finetune how an attraction is delivered.
The same can be true for embracing new technologies or even existing technologies that have never before been utilized within a certain environment. Great things can happen when it is possible to couple with new ideas and new request.
Most importantly, the result of working on a wealth of diverse project located around the world, the knowledge and experience that comes from each project has the ability to transfer to future projects. It has the ability to compound, improving the results and enabling a global AV provider like Electrosonic to continually add value to each project. When partnering with a global AV provider who actively embraces opportunities to innovate, the likelihood of accomplishing immersive experiences becomes far more common.
Simply put, diversity yields experience. The continued culmination of diverse experiences over time results in expertise. And expertise is a crucial component to sustainably being able to scale at a level that allows a provider to meet the needs of large complex projects. After all, it is quite common when working on large projects to need a mix of skills across numerous disciplines.
Unlike their counterparts, global providers can strategically scale including the unique ability to dynamically bring experts into any project as needed. Experts who uniquely understand how to address design issues, technology capabilities or application challenges.
Maurizio Capuzzo, Electrosonic’s Chief Marketing Officer, fuses the science of data with the art of visual and verbal communication to explain how technology adds value and helps foster innovation. Maurizio writes from a wealth of experience, holding leadership roles in global technology companies as well as possessing a deep understanding of how technology contributes to business growth.