Electrosonic Triumphs with 2024 AV Award for View Boston

Electrosonic proudly announces that the AV Awards recognized its experiential technology solution for View Boston as the Entertainment and Recreation Project of the Year for 2024.

View Boston is an immersive, fully inclusive visitor attraction where innovative experiential technologies revolutionize the way people explore cities. 

"We’re thrilled to see our recent work recognized by industry leaders," said Sean McChesney, Chief Revenue Officer at Electrosonic. "Our passion for leveraging immersive technology to elevate guest experiences truly shines at View Boston, showcasing our commitment to creating impactful digital experiences in unique and diverse environments with our partners."

A symbol of achievement: The 2024 AV Award trophy, celebrating the best in the industry.

The stage is set for a night of innovation and excellence at the 2024 AV Awards!

Congratulations to all the 2024 AV Award winners! Your vision and hard work are truly inspiring.

Guests enjoying the unforgettable experience of the AV Awards—celebrating the creativity and dedication that drives our industry forward.

Catching up with Electrosonic's own Paul Gallagher on the AV Awards show floor!

Recognition by the Premier AV Industry Awards 

The AV Awards have firmly established themselves as the unrivaled badge of excellence for the audiovisual industry. For more than 25 years, they have represented the benchmark for the highest possible professional standards and best practice, recognizing the outstanding achievements of individuals, companies, projects and technology across the AV industry. 

McChesney added, “The AV Awards are renowned for rewarding AV excellence and innovation, and we’re proud to continue our role in this premier program. Having won five of the last six years, we’re excited to once again join our industry colleagues to celebrate and share our successes.”

Unveiling an Award-Winning Experience

View Boston, a 59,000-square-foot observation deck at Boston’s iconic Prudential Center, invites guests on an immersive journey across two floors. Experiential elevators, dedicated welcome and finale areas and breathtaking views combined with interactive exhibits create a vibrant, highly personalized visitor experience.

The journey begins on the ground floor, where digital signage at the entrance and ticketing area highlights Boston’s most iconic attractions. From there, guests ascend 52 floors via an immersive elevator ride. On the 52nd floor, guests interact with 32-inch touchscreen viewers, allowing them to pinpoint specific locations across the city. Using a barcode reader, guests can add points of interest to a personalized itinerary by scanning their entry ticket.

At the Boston 365 exhibit, guests encounter a 50-foot-wide 3D model of the city, where projection mapping brings Boston’s stories to life in continuous narrative loops. Nearby, the Explore Boston exhibit features fourteen LED touchscreens where guests can further explore Boston’s neighborhoods and attractions.

In the Open Doors theater, a 270-degree immersive experience awaits, combining five projectors and a 6.2 sound system to present a compelling 18k resolution short film. The journey concludes in the Finale space, where guests can complete their itineraries at one of twelve kiosks equipped with touchscreens and barcode readers.

View Boston showcases how groundbreaking experiential design, innovative engineering, seamless integration, rigorous testing and close collaboration with partners created an experience that sets new standards for entertainment and recreation venues.

Digital signage on the ground floor arrival area sets the scene with content highlighting Boston attractions.

An experiential elevator equipped with 14 55-inch LED screens on three sides takes guests on an immersive journey ‘through the clouds’.

At Boston 365, a 50-foot-wide 3D scale model of the city celebrates the spirit of Boston through imagery, animation and spectacular projection-mapping from 31 precisely synchronized projectors.

At the Open Doors 270-degree Theater, six projectors and a nine-speaker 6.2 sound system present an immersive cinematic experience in 18k resolution showcasing city locations.

In the Finale space LED touchscreens, barcode readers and speakers enable guests to finalize their itineraries by downloading information from the Virtual Viewers or the Explore Boston exhibit.

Meeting Tough Criteria 

The AV Awards are the biggest and the best. They don’t just recognize outstanding achievements across the AV industry; they aim to promote best practice and excellence. To merit an award, projects like View Boston have to meet tough criteria, including:

• Evidence of innovation - What’s new and exciting about the project?
• What has the project helped customers achieve?
• Impact of the project - What effect has the project made on the customer’s business?
• How has it delivered user benefits?
• What are its sustainability credentials?

Sean McChesney added, “We’re proud that View Boston could meet the challenging requirements of the AV Awards. The criteria reflect what owners and visitors now expect from an entertainment venue and the standards keep getting higher. Although we’ve had success through the years, we know we have to keep innovating and pushing the boundaries to create a winning technology solution.”

Experience and Collaboration are Key

Electrosonic is highly experienced in designing, building and supporting observation deck experiences like View Boston, which joins other award-winning projects at Summit One Vanderbilt and One World Observatory in New York City.  

The scale and complexity of View Boston’s installations demanded close collaboration with experience designers, content providers, technology partners and owners BXP throughout the project, ensuring technical continuity and delivering a seamless, fully integrated solution.

As Vicky Plestis, Development Project Manager, BXP commented, “I think Electrosonic was the glue that stitched these pieces together... all of their work cuts across each and every exhibit.” 

A Team Effort 

The success of View Boston came from fantastic collaboration among our client BXP, our partners Christie Digital, Float4, FrankNDesign, JRA, Lightborne, Nanolumens, 7thSense and Electrosonic’s team, including Joel Zink (Senior Design Consultant), Jackson Benedict (Account Manager), Alyssa Giacomucci (Project Manager), Neil Castiello (Project Manager), Jason Ford (Engineer), Jim Funk (Engineer), Jim Notar (Engineer, Projection), Jeff Paton (Site Manager), Pamela Gelvez-Sanchez (Project Coordinator) and more.